The Best Places to Drink and Stay in West 압구정동

The back bar glows a warm amber orange, and most of what's in your glass started life as something that might otherwise have ended up in a bin. Zest is a seasonal cocktail bar in Cheongdam built around a zero-waste philosophy: house-made tonic, upcycled local produce, and a menu of signatures leaning on Korean spirits you won't find everywhere. It holds a spot on The World's 50 Best Bars.

1. The 50 #16 · The World's 50 Best Bars
2. The 50 #2 · Asia’s 50 Best Bars
3. Eater The 38 Best Restaurants in Seoul, South Korea

1. The 50 #13 · Asia’s 50 Best Bars
2. Spirited Awards 2026 · Regional Top 10 Honoree · Best International Bar Team – APAC
3. Difford's Guide Difford's Guide

1. The 50 #50 · Asia’s 50 Best Bars
2. Difford's Guide Difford's Guide

1. The 50 #52 · Asia’s 50 Best Bars
2. Difford's Guide Difford's Guide

The restaurant splits into three separate kitchens, which tells you something about the ambitions here. This sleek luxury hotel in Gangnam sits squarely among the neighborhood's high-end boutiques and late-night scene, with rooms that blend contemporary Dutch design and Korean tradition, and bathrooms that lean toward the lavish end of the spectrum. The Michelin Guide has it among its selected hotels.

1. Michelin Guide Selected Hotels

Gingko trees line Garosu-gil outside, and the hotel leans into that quieter, older version of the street rather than the designer boutiques that followed. It's a high-design boutique hotel in Gangnam that keeps the feel of a neighborhood place, with a gallery showing emerging Korean artists on-site and a kitchen overseen by Jungsik Kim, who earned Michelin stars at his previous restaurants. Selected by the Michelin Guide.

1. Michelin Guide Selected Hotels

Freestanding bathtubs beside the bed is the move IHG's boutique brand leads with here, and it lands. This hotel sits in Gangnam, Seoul's famously image-conscious neighborhood, and the interiors match the postcode: indigo and gold against warm neutrals, plenty of texture, nothing that reads as cold. Even the smaller rooms feel plush. The in-house restaurant, Amarillo, swings from bao to pasta without embarrassment, handy for the nights you don't feel like braving the neighborhood's considerable options.

1. Michelin Guide Selected Hotels

A concrete modernist building with a courtyard garden quiet enough to make you forget you're in Gangnam, which is saying something. La Casa is a design hotel with rooms kept simple and elegant, East Asian motifs threading through the decor alongside work by local artists. There's a shared office with proper natural light, a European bistro downstairs, and, should the mood strike, a pub with bowling lanes attached.

1. Michelin Guide Selected Hotels

1. The 50 The 50 Discovery
2. Difford's Guide Difford's Guide

1. The 50 The 50 Discovery

Parquet floors, wall sconces, and geometric lighting above the bar make this basement cocktail bar in Cheongdam-dong feel lifted from Weimar-era Germany. The bartender grew up in Hamburg, which explains both the Bauhaus instincts and the quietly global drinks menu. A Discovery from The 50 list keeps it from staying too secret for long.

1. The 50 The 50 Discovery

Trophies tucked into the shelving hint at the pedigree here: Polestar is a Japanese-style cocktail bar in Gangnam run by a Japanese bartending champion, and it shows in the zen calm behind the counter. Cocktails are built to the guest rather than pulled from a menu, and small bites lean Japanese. It landed on The 50 Discovery list, which tracks about right for a room this quietly confident.

1. The 50 The 50 Discovery

1. The 50 The 50 Discovery

You reach it by descending steep stairs beneath a furniture and lifestyle store, which tells you something about Seoul's bar scene. The room itself does the talking: chrome, vintage finishes, and a retro-futuristic mood that feels equal parts 1960s space age and mid-century lounge. Cocktails lean on molecular technique applied to classic shapes, and the spirits list runs to rare cask bottlings. A 50 Discovery from The World's 50 Best.

1. The 50 The 50 Discovery